Bright White Smile – The Secret to a Great First Impression


Just 3 seconds

According to research, it only takes 3 seconds to make a first impression and the first thing people notice is your smile. Having a bright, white smile is an important part of making a great first impression. The American Academy of Cosmetic Dentistry says that 48% of people surveyed believe that a smile is the most memorable feature when meeting someone. Only 25%  believe that the first thing that someone says is more memorable.

It might seem like a gimmick, but there’s research that proves whitening your teeth has a positive effect on interpersonal relations. A study by Procter and Gamble showed that 58% of participants were more likely to be hired and receive more substantial salary offers after brightening their pearly whites. Likewise, the study showed that whiter teeth made individuals appear more attractive, confident, trustworthy, and financially successful – all important things when going on a job interview or meeting someone for the first time.

An easy, affordable smile makeover


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